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CCPA fines Hogar Technologies ₹1 lakh over walkie-talkie ads; total penalties on 12 entities reach ₹58 lakh

On 25 October 2026, the Central Consumer Protection Authority said it had fined Hogar Technologies and Innovations LLP ₹1 lakh for walkie-talkie ads that hid operating frequencies and licensing needs, taking its penalties on 12 entities to ₹58 lakh.

Summary

The Central Consumer Protection Authority (CCPA) imposed a ₹1 lakh penalty on Hogar Technologies and Innovations LLP for misleading advertisements of walkie-talkies, as announced on 25 October 2026. The listings did not disclose operating frequencies, licensing requirements or regulatory approvals. Under 2018 licence-exemption rules, only personal mobile radios working in the 446.0–446.2 MHz band can be used without a licence. The CCPA, headed by Chief Commissioner Nidhi Khare, acted under the Consumer Protection Act, 2019; it has flagged over 16,970 non-compliant listings, issued notices to 13 e-commerce entities and passed final orders against 12 entities with cumulative penalties of ₹58 lakh.

Key facts

Authority
Central Consumer Protection Authority (CCPA)
Penalty
₹1 lakh on Hogar Technologies and Innovations LLP
Violation
Walkie-talkie ads without frequency and licensing details
Licence-free band
446.0–446.2 MHz for personal mobile radios (2018 exemption rules)
Law
Consumer Protection Act, 2019
CCPA head
Chief Commissioner Nidhi Khare
Wider drive
16,970+ non-compliant listings; notices to 13 e-commerce entities
Final orders
12 entities; cumulative penalty ₹58 lakh

Practice MCQs 2 questions

Q1 Advanced

Under India's 2018 licence-exemption rules cited by the CCPA in October 2026, personal mobile radios (walkie-talkies) can be used without a licence in which frequency band?

Show answer

Correct answer: B — 446.0–446.2 MHz

The CCPA noted that, under the 2018 exemption rules, only personal mobile radios operating in 446.0–446.2 MHz are exempt from licensing, subject to conditions.
Q2

The Central Consumer Protection Authority, which penalised sellers of walkie-talkies in October 2026, was set up under which law?

Show answer

Correct answer: C — Consumer Protection Act, 2019

The CCPA is established under the Consumer Protection Act, 2019, and passed the walkie-talkie orders under that Act.

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